Up to the mid-90s, to choose a hotel for your vacation, you had to call or go to a travel agent’s office to flip through a colorfully printed brochure. Then, 20 years later, there’sBooking.com, or Airbnb, or Expedia, etc.
Cheap hotels, luxury suites, rooms for families with children, hotels with tactile signs for visually-impaired guests, accommodations with electric vehicle charging on parking lots were all available from one, single interface.
Modern Travel Booking
If you were to describe modern travel booking in one word, that word would be – connectivity. The technology that enables this kind of connectivity is an application programming interface or API for short.
It’s nothing new or special in the tech world, but building, distributing, and selling APIs have become a niche industry in travel, building, distributing, and selling APIs.
Commands & Communication
API is a set of commands that allows a system to communicate with another system, sharing information over the Internet, never messing with each other’s inner parts.
Database &Channel Managers
The website records all needed information in its database: your name, your credit card number and payment system, hotel and room IDs, dates, and so on. Most hotel chains now use what is known as channel managers. A channel manager is a software responsible for retrieving information from online travel agencies.
Hotels& Travel Agencies
This way, all systems out there are notified while you and the hotel are sure that your reservation is secured. Direct connection to online travel agencies isn’t the only way hotels distribute their rooms.
A friend from Irving Refrigerator Repair Servicecame up with a piece of information: A hotelier can sell some rooms in bulk to wholesalers or bed banks for a lower cost to keep a property filled.
Conclusion; Connectivity in the travel industry is in full-on growth mode. There are about 29 million accommodation options on Booking.com alone. There are boundless leisure and business travel options with APIs for nearly every service restaurant reservation, tours and attractions, events, and public transport. It’s a matter of your preference. Only your imagination limits the services you can combine to make the travel experience holistic and available from a single source of your choosing.
Will robots have an impact on the tourism industry in the future?
Robots come in many designs and perform tasks that range from surveillance and warehouse logistics to teaching and performing surgery. But recent advancements in robotics have allowed them to assume human functions and roles that we hardly thought possible. How about having a robot for a tour guide? Or a TV presenter? Artificial intelligence is gradually giving robots the ability to learn and adapt – which means they’re becoming more like us.
Machines are slowly taking up tasks once reserved for humans. Customer service and satisfaction are the endgames in the hospitality industry, and what better to cater to your needs than an inexhaustible programmable automaton. Machines could build staff hotels entirely in the future. Starting with realistic-looking cyborgs welcoming guests at the front desk, checking in will be done via a self-service kiosk which includes facial authentication for keyless entry. An electric Porter will carry luggage while leading the way to the guests’ room. Smart room controls detect motion and adjust lighting and temperature accordingly. Items may be bought or requested and will be delivered directly to the rooms. With a phone call notifying guests that their items have arrived room controls could also be programmed to provide wake-up calls. Smart window displays could be incorporated to provide guests with information relevant to their trip. Likewise, robots will be in charge of housekeeping tidying up rooms quickly and efficiently. soon even meals will be prepared by programmable robot arms and then served by robotic waiters. A robot concierge will also be on-hand 24/7 to answer guests’ questions and help with booking and arrangements.
Would the public want to be served by robots?
According to research, 73% of people don’t think that the industry will benefit from having robots because they take jobs away from people, and it will lack in the human touch. The other 27% think that the robots will provide a faster and smoother service and will be a new experience that everyone would enjoy. Three-quarters of the participants thought spending millions of pounds into creating these robots won’t be worth the money due to already having human beings do the jobs. Therefore there is no point in creating robots that will do the same thing and cost more money.
On the other hand, the other quarter agreed with spending money on creating new robots because they think that advanced technology is essential for a country’s development.
Some of the answers also said that humans are easier to interact with as they could understand them better than the robotic device. Having an artificial intelligence device such as robots within the tourism industry will have several benefits and many negative points.
The positive effect of having a robot be part of an organization is that they can be bilingual, which will make it easier to communicate with a variety of tourists. It also helps the chatting in the guests as well as carrying out tasks which humans usually do. Another positive effect it could give is attracting more tourists to the organization and the area due to having a new experience.
Disadvantages: The negative effect of this is that they can replace jobs.
Conclusion For the robot to be successful up within the tourism industry in the future, they should continue to test them out in various organizations within the industry. And also need to make sure it satisfies the customer’s needs as their experience matters the most. Creating a robotic device could potentially attract more customers into the business instead of booking a holiday online because it is a somewhat different experience. If proven successful, there’ll be a possibility that robots could make more of an appearance in the future. All the researched information and the data conducted show that robots could be the face of our future and make an appearance in many organizations. However, many of the survey participants were against the idea of having robots within the industry due to the lack of human touch. Despite being costly to create, the robots could succeed and bring more money into the industry due to attracting more tourists into the area. They’ll want to experience a different type of service.
Technology has transformed the lives of many people based on the way it has changed their way of doing things. The hospitality and tourism industry is one of the sectors that have witnessed greater changes brought about by technology. It is not surprising that this industry is ranked among the best performing industry around the world. Technology has contributed a lot towards this success. Technology is paramount in the success of the hospitality and tourism industry regardless of having some flaws as evidenced in the paper Background Information Hospitality and tourism industry is one of the best performing industries, both at regional/domestic and international level.
According to the Tourism World Council, the tourism industry contributes to around 10% of GDP in the world. This rate is expected to increase by the year 2014, World Travel and Tourism Council 2004. The force behind this rapid growth is the adoption of information technology in its management and operations. Many businesses in hospitality and tourism incorporate information technology in their businesses thus standing a good chance of reaping huge returns of the same.
Computerized traveling Industry (ITS)
Computerized reservation systems are an example of an information technology system used in this sector to reach the target customers. Technology in the industry before the advancement of technology was very difficult for the tourist and hospitality industry to market its services to its customers. It was also very expensive because customers are always physically apart, miles away, for instance. However, the coming of information technology has eased the transaction of business besides boosting the customer base. The fact that people can communicate and interact with one another in different regions has made it easier and cheap to market their products and services.
Global Distribution System in Tourism & Hospitality
The emergence of global distribution systems allowed easy connection and communication across borders. This allowed the fast transfer of information that helped to boost the industry in terms of the number of bookings. Global distribution was a form of inter-organizational system that emerged from computer reservation systems that helped to integrate information from the airline. These integrations boosted the tourism industry since customers were able to make their reservations at one common marketplace.
Benefits of Technology in Travel The benefits of technology on the hospitality and tourism industry are enormous. The capability of sharing information has come with technology has been manifested in major sectors of economies. The hospitality and tourism sector is one of the sectors that require adequate marketing across the globe. With the internet in place, this has been achieved with ease and at low costs.
The hospitality industry and tourism have used this opportunity to share ideas on various businesses. It has also helped to bring together people separated by geographical locations, as well as those from different cultures. Many online travelers said that they use the internet to get updates or information on their destinations and any other logistics about their traveling.
Technology has enabled people to search for directions, maps for directions, accommodation/hospitality facilities, schedules, airfare, and the amount of money to be spent for a tour. The availability of this information on the internet, for example, tourist attraction sites, tourist attraction scenes, and features create a platform for persuading people to travel and experience them.
Challenges/disadvantages of Technology: Technology has some challenges.
According to Jungian and Hardin, the virtual world presents challenges of maintenance and follow-up. It requires a lot of investment in internet use in terms of updating the links and responding to many blogs that are sent. People or potential visitors may change their minds or plan to travel to a particular destination if their queries are not answered on time. Another challenge is the increased risk of cybercrime and hacking. One of the disadvantages that technology has brought to the industry is that it has caused unemployment. Many people who worked in the hotels as managers, waiters, and cooks, as well as those in the tourist industry such as tour guides, lost their jobs to cut the cost and by utilizing the internet. The creation of jobs in these industries has also reduced because most of the marketing and advertising is done through the internet. Privacy has also been affected by the coming up of the internet. People have improvised ways of hacking or gaining into the websites of organizations to steal important information. This exposes the company to risk. This is a challenge especially to small and medium tourist enterprises that possess inadequate skills and knowledge in website efficiency.
Conclusion Technology has contributed greatly to the success of the hospitality and tourism industry across the globe. Countries that have positively embraced technology in their operations have benefited in terms of increased revenue. The potential of this technology is exorbitant. However, it requires people who have vast knowledge and expertise on how it operates to manage it well and to reap from its overwhelming potentials. On the other hand, technology has rendered many people jobless. This has affected their living standards since they depend on their jobs as their source of livelihood. However, its benefits surpass the negatives as revealed in the paper.